Food For Thought Whet More Appetites With Email Marketing
If you are in the business of serving up fantastic food – whether a snack bar or exquisite restaurant – then Facebook and Instagram are perfect channels for your business…this is the #foodporn era after all and both of these social networks are often brimming with pictures of delectable dishes, much to everyone’s delight.
Posting regular mouth-watering pictures of your premium dishes is a fantastic way to create engagement and encourage more footfall or bookings as both of these very popular social media channels work incredibly well for restaurants, bars, cafes and other catering businesses, but there is one very accessible channel which is often overlooked…
Email Marketing is a fantastic way to effectively market your business and is FREE (for up to 2000 contacts) using a service like Mailchimp.
Email marketing ensures you keep in regular contact with your existing and potential customers and allows you to showcase popular dishes, announce updates to your menu or offer exclusive access to offers or promotions.
Getting people to subscribe to your mailing list isn’t as difficult as it sounds and can be done quickly and simply via social media channels, your website or even in person.
Email marketing is a professional and personal way to connect with and engage with more of your clients and should be considered a vital strategy if you want to reach a wider audience and grow your business.
Take a look at Mailchimp to learn more and get started
If you find the prospect of setting up and then managing an email campaign and regular newsletter rather daunting then Get More Kudos are happy to help. For a realistic and affordable fee, we can set up your Mailchimp account, help get new subscribers and then plan and deliver regular campaigns on your behalf. Please feel free to get in touch with us for more information.